Sweeney New Logo Reveal
This animation is a visual representation of the design process for Sweeney’s new logo. The creative team and Morgan Prenger meticulously researched, tested, and selected a new typeface, then customized the letterforms to add personality and achieve compositional harmony. The goal of the custom wordmark was to maintain the concept of the previous logo, which combines history and tradition with a modern flair while elevating the craftsmanship of its form. This new logo now aligns Sweeney's visual identity with the caliber of quality, customization, and precision found in their everyday work.
How to Make Fluffy Slime
Instructional video for the Free Library of Philadelphia's Instagram page, providing easily understandable and engaging directions for making fluffy slime. The purpose was to suggest a simple-yet-fun activity to entertain kids at home during the COVID-19 shutdown.
Boombox
Designed in Adobe Illustrator and developed with GreenSock and Adobe Animate.
Ear of Corn
Loading page concept for a farmers market. Designed in Adobe Illustrator and developed with HTML, CSS, and JavaScript.
Boombox & Ear of Corn: Student Projects. Not meant for publication or commercial use.